Pusha T performed earlier this year a few blocks away from DC’s famed 9:30 Club. He put on a dope show with an incredible amount of energy, and it was an almost spiritual experience when he performed “Crutches. Crosses, Caskets.” But there were way too many flashing lights.
No, not the ones emitting from the stage, but the ones coming from cell phones. Whether it was in the back of the building, off to the sides, or right in front of him, the cell phone epidemic was serious. Some were filming him, some were taking pictures of him, and then there was the one guy filming himself NOT watching Push but seemingly enjoying the show. Someone needs to put an end to this sh*t and it looks like Apple is attempting to do just that.
9to5Mac reports that the tech giant has been granted a patent to stop iPhones pictures or videos at concerts. They applied for the patent way back in 2011 and now they can formally proceed. The new camera would detect an infrared signal and translate the data. Or, as the report puts it:
For example, an infrared emitter can be located in areas where picture or video capture is prohibited, and the emitter can generate infrared signals with encoded data that includes commands to disable the recording functions of devices. An electronic device can then receive the infrared signals, decode the data and temporarily disable the device’s recording function based on the command.
Basically, if the venue determines that it’s a camera-free zone, a signal could be emitted that a phone would detect, leaving the device incapable of doing any type of photography.
Yondr is a pouch with a digital lock. You drop your phone in it, keep it on you during the performance, and if it does ring, just walk to a designated area where it will unlock and you’re free to use it as you please. It’s a happy medium between allowing you to keep your phone on you while not using it against the wishes of the artist.
Now, to anyone grousing about this or bemoaning the fact that they won’t be able to get their IG followers up without this stuff, I feel your pain. We all know that if it’s not on social media then it didn’t happen, so how will your friends ever know or believe that you were at Alicia or Pusha T’s show if you don’t document every single second of it? After all, nothing shows your love for said artists more than pirating their concert.
But in the oft-chance that bootlegging their show isn’t the best way to show your adoration, then maybe Apple and Yonder have the right idea. In Ms. Keys’ case, she planned on premiering her new single for those in attendance and the last thing she wanted was for a worldwide audience to hear it for the first time in a potentially blurry video with only adequate sound quality. First impressions are hard to forget and even harder to erase. If Apple is planning on stepping into this realm, good for them.
Of course, there’s also the idea of just being able to enjoy Push performing “Millions” without the person in front of you making their umpteenth Snapchat video to show how cool they are.